The truth is, Facebook is one huge community too important for any businessperson to ignore. Whether getting business lead or building reputation or branding to just a mere communication platform, Facebook creates business opportunities for entrepreneurs to explore and here are some of the things you know about Facebook.

As big as Facebook goes, advertising is one of the greatest way to reach specific target market.  General online advertising on search engines can be rather ‘diverse’, Facebook provides specific targeting niche of demographics that you business seeks. Advertising that can also lead to a form of branding which is something many companies leverage on.

Getting paid to do market research on Facebook also provides an opportunity for market research. Facebook provides marketers with focus groups waiting to be tapped. By having some market research skills, one can earn through this expertise with Facebook.

Selling directly though Facebook is possible through Facebook Marketplace, but creating business leads such as the above mentioned advertising method can be equally powerful through social networks. Building mass of fans or friends can help news about products and services to spread quicker to their mutual network. Despite selling products through Facebook Marketplace, developing new applications for Facebook can be a good way to earn as Facebook relies on applications to keep the interests of their users.

If this is not your business interest, try out e-commerce business instead.